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Product Operating Model Masterclass

Overview

Transform how your organisation builds, solves problems, and creates value.

Modern organisations need more than agile practices — they need a Product Operating Model that aligns teams, strategy, and delivery to customer and business outcomes.

This Product Operating Model Masterclass equips your teams with the knowledge, structures, and principles to operate like leading digital product organisations. Through a mix of interactive discussions, real-world examples, and practical tools, we help your teams adopt a product-centric way of working that accelerates innovation, improves decision-making, and drives measurable results.

Delivered by one of the most respected agile trainers in the industry — a best-selling author with over 20 years of experience advising FTSE 100 companies, government departments, and ambitious scale-ups — this premium training gives your teams the clarity and confidence to implement the Product Operating Model effectively.

Delivered online or in-person, this 1-day Product Operating Model training can also be split into three 2-hour sessions across three weeks, designed to fit your team’s schedule.

What you’ll learn:

This masterclass gives your team a clear, actionable understanding of what it means to operate as a true product organisation. Topics include:

  • What is a Product Operating Mode, and why does it matter? How leading organisations align teams, strategy, and delivery around customer and business outcomes.
  • Shifting from project to product thinking. The mindset, structures, and behaviours that drive continuous value rather than one-off outputs.
  • How to structure effective product teams. Defining clear roles, responsibilities, and accountabilities for Product Managers, Product Designers, Tech Leads, and more.
  • Linking strategy to delivery. How to connect product strategy, discovery, and delivery so that teams solve the right problems — in the right way.
  • Building and sustaining a product culture. What it takes to embed product thinking across teams, functions, and leadership levels.
  • Making it real: lessons from successful product organisations. Real-world examples of what works (and what doesn’t) when shifting to a product operating model.
Product Operating Model Masterclass

Who is this Masterclass for?

Product Managers, Product Owners and Product Leaders

Product and UX
Designers

Technology Leads and
Engineering Managers

Business
Analysts

Product Development/Testers
Team Members

Benefits of the Product Operating Model Masterclass

Modern organisations need more than Agile practices—they need a cohesive, product-centric way of working that aligns teams, strategy, and customer value. This masterclass provides a practical foundation for building a Product Operating Model that transforms how your organisation delivers outcomes.

By attending this Product Operating Model masterclass, your team will:

  • Gain a clear understanding of what a Product Operating Model is—and why it matters
    Learn how leading organisations structure around outcomes rather than outputs, and how product thinking accelerates innovation and performance.
  • Align strategy with execution to deliver meaningful results
    Discover how to connect high-level product strategy with on-the-ground team delivery, so everyone is working towards shared, customer-centric goals.
  • Adopt a product mindset that drives continuous value
    Shift from traditional project thinking to an iterative, discovery-led approach that prioritises learning, responsiveness, and long-term value creation.
  • Structure effective, cross-functional product teams
    Understand the roles and responsibilities of key team members—including Product Managers, UX Designers, Tech Leads, and Engineers—and how to empower them to make decisions close to the customer.
  • Improve clarity, accountability, and collaboration
    Learn how to design ways of working that reduce dependencies, clarify ownership, and increase team autonomy while staying aligned to strategic outcomes.
  • Draw on real-world insights from successful product organisations
    Explore case studies and proven patterns from organisations that have made the shift to product-led operations—and learn what to avoid.
  • Build a lasting product culture within your organisation
    Discover what it takes to embed product thinking across functions and leadership levels, creating the conditions for sustainable growth and innovation.
  • Course Options: Online or In Person, In-House Only
  • Duration: 1 day (6 hours), Can be delivered on one day, or over 3 weeks in 3 X 2-hour sessions
  • Maximum Class Size: 30 delegates
  • Level: Foundation

By the end of this Product Operating Model Masterclass, your team will:

  • Understand the core components of a Product Operating Model and how it enables outcome-focused delivery
  • Learn how to structure and support empowered, cross-functional product teams
  • Gain practical strategies to align product strategy, discovery, and delivery
  • Be equipped to embed a sustainable product culture across teams and leadership

What is included?

  • 6 hours of high-quality, interactive instruction from a leading product discovery expert
  • Practical tools, templates, and techniques your team can apply immediately
  • Case studies and examples from enterprise and scale-up contexts
  • Tailored delivery (online or in-person) to suit your organisation’s needs
  • Follow-up resource pack to support embedding discovery practices

Product Operating Model Masterclass: Further Information and FAQs

What do I need to attend the Masterclass?

Cancellation Policy

Training Packages

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